The video above shows new 3d motion hologram technology from RabbitHole. It is basically an image - a hologram - printed on a flat film surface but displays a 3d image without the need for eyewear. For the public, I think it provides a new way of catching eyes which makes it a probably tool for marketing.
According to buzz reports, Avatar director James Cameron has expressed interest in this technology before, so we might actually be seeing one of these in our theater poster soon. I personally like the teleporting monster.
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